Media Buying

Media Buying & Management


Getting a sense of who your customers are, where to find them, and determining the most effective methods to communicate with them, are essential elements in helping you to achieve your marketing and sales goals successfully. One of the valuable components in reaching your target audience is media buying. With our digital media buying services, we diligently search for the best fit for your business's campaign goals, target audience, and budget by gathering rates and options and negotiating with the media companies. The primary goal is to turn your prospects into customers while maximizing efficiency. As your media buying agency, we see to it that your customized plan aligns with all internal stakeholder KPI's, timing requirements and remains on budget.

Media Buying & Management Services

What is Media Buying?

Digital media buying is the process of purchasing placements for advertisements on websites, apps, and other digital platforms. Media buying falls into the paid media category and means obtaining media space and time for displaying ad creatives. When buying media, the goal is to find the right place, time, and context to deliver relevant ads to the target audience and increase conversion rates, sales, or brand awareness.

Digital Media buying is time-based, meaning that the buyer is paying for “renting” all possible placements on all possible platforms, so they must be available for the time-slot when it is convenient for the advertiser to place the ad.

Digital media buying approaches give us access to nearly 40 billion impressions every day across every channel: display, mobile, video, search, and social. Each offers its advantages, and CMS will make suggestions based on your company’s end goals.

At BrandSattva digital marketing, we take full responsibility to find the best vendors in line with the media plan, track the performance of campaigns, and use goal-based optimization maximizing efficiency.

Digital Media Buying Expertise

Display Advertising
Display ads are an online advertisement, typically using images and texts. Popular forms like banners, landing pages, and popups. Visitors re-targeted with display ads are 70% more likely to convert on your website.
Video Advertising
Video ads are growing in popularity, especially with younger audiences. YouTube has already implemented video ad strategies for its users. With the PPC method, businesses only pay when someone engages with an ad.
Native Advertising
Native advertising campaigns generally offer higher viewing rates, greater conversions, and more engagement than almost any display advertisement. Native ads allow advertisers to reduce their acquisition costs.
In-App Advertising
In-app ads provides a better consumer experience over display ads within the mobile web. Ads on mobile are often unappealing, but In-app ads are scaled to fit the screen to look better, improving overall engagement.
Hyperlocal Advertising
Hyperlocal Advertising's primary purpose is to drive foot traffic to physical locations and capitalize on near-me searches, which have strong commercial intent. Near-me searches have become immensely popular in recent years.
Smart Brand Recall
SBR ads help you by training the users to remember, think, and process information in the ad. SBR ads have very low accidental clicks due to the execution of the landing page, which means that more clicks are likely to convert for you.

Why Choose Brand Sattva?

At BrandSattva, we offer one of the best media buying services. We align your business objectives with the target audience to give the best returns. With our dedicated team that works for the creatives, strategies, negotiations, and improvements of the entire media buying initiatives to streamline your investments in the relevant direction. We manage everything, from the strategy to the planning to the execution to the reporting, to help clients succeed in their media buying goals.

Brand Campaigns
Performance Campaigns
Programmatic Campaigns
Influencer Campaigns